Everyone is looking for ways to increase their website's popularity.  From extensive SEO strategies to link building to promoting on television, marketing experts look for every possible opportunity to promote their website, products and services. 

Twitter simply cannot be ignored.  With a user base of over 190 million users, and 65 million daily posts every day, its one of the largest audiences in the world.  Many users search Twitter to find the answers to their questions, find the products they are seraching for, find reviews on products and services, etc...  You get the picture.  It's a huge audience.  Why not capitalize on it?

Here are some suggestions on using Twitter to promote your website, promote your products and promote your services:

1. After posting new content on your website, a new blog post, new product, anything - Tweet about it.  Many users search Twitter for information.  Choose an interesting title for your article and Tweet.   Although this won't improve your organic search rankings, it will help bring users to your site.
2. Follow a lot of people.  The more people you follow, specifically in your industry, the more likely you are at being followed.  Statistics show that approximately 30% of people you choose to follow will follow you back.  The more people that follow you, the more likely your content will be read.  As more bloggers read your content, they are more likely to link back to your posts and news.
3. Post about a variety of topics.  Your Tweets should not be limited to posts promoting your business, products and services.  Find interesting news and articles on your industry and share them.  Engaging and thought-provoking content is important to keep your followers happy.
4. Choose a user name for your Twitter account that reflects you and your business.  Once you do that, ensure that your account is configured correctly.

Follow these suggestions and you'll be well on your way to improving your website's popularity.  For help promoting your website on Twitter, improving your site's rankings on search engines, contact Sandbox Media, your Milton website design company of choice.