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What Makes Up a Social Marketing Strategy?

Some key questions still unanswered

Small Biz Plans to Grow with Social

36% of small businesses look to step up with Twitter and Facebook

Is the Click Still King?

ROI lags behind in measurement

Finding Consumers Who Are Ready to Buy

Users trust directories more than search for local info

Experienced Users Less Concerned with Security

Many users still wary of Web safety

Staying Relevant with Targeted E-Mail

Personalized, segmented campaigns combat inbox clutter

Small Biz Doubles Social Media Adoption

Most small businesses satisfied with results

Leads for Less with Social Media

Social media, blogs and search engine optimization more cost-effective for lead gen

Finding Online Shoppers on Facebook

Most users will friend a few lucky brands

Why You Need a Strategy for Social Media

Planning and organization no longer optional

Status

Anonymous does not have a status.

Activity Stream

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