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Digital Marketing Moment

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Are you aware of the Accessibility for Ontarians with Disabilities Act (AODA) and its requirements for website compliance? In this guide, we’ll provide a detailed overview of AODA compliance, its benefits, and consequences of not being compliant, and how you can ensure your website…
Avoid Distractions in the Background Look behind wherever you’re shooting your video, and remove anything in the frame that could be distracting, whether it’s a poster, whether it’s a messy desk, or whatever it is, get rid of it because people are going to…
If you’re just getting started into using videos to promote your brand, here’s a great set of pointers to get those scripts on point. When you want to get the most out of videos and advertising, or posting your videos on social media, your…
Reviews are one of the easiest ways to build trust and authority in the space that you’re operating your business in. So why is it that so many businesses out there neglect this? What I like to think of? Such an easy technique in…
That’s the question people are asking themselves when they hit your website for the first time. Let’s talk a little bit about how you can use your online presence to answer that question for people today. When you think about how you’d make a…
Today, I want to talk about one mistake that I see happening far too often with websites, specifically, the text that people choose to put on the homepage of their website. We all know we only have a couple of seconds to get someone’s…
Appearing authentic when you communicate with your clients can be a challenge, especially when communicating during times of crisis where you’re trying to show people where you stand. I want to spend some time going over some things you can do with your teams…