Ai Marketing

Not All Bots Are Built the Same: 5 Popular AIs & How They Work Together

August 7, 2025
5:14 pm

You’ve heard of ChatGPT—but did you know there are powerful AIs designed for research, writing, visuals, and strategy that it can’t do alone?

AI tools are evolving fast, and each one brings something unique to the table.
But here’s the secret the pros know: you’re not supposed to choose just one.

In this article, we’re breaking down five of the most popular AI bots used by businesses today—and showing how you can combine them to create workflows that are smarter, faster, and more creative.

Why Stack AI Tools Instead of Using Just One?

Think of AI tools like team members.

You wouldn’t ask your accountant to design your website.
Or your graphic designer to write your sales pitch.

Each AI shines in a different area—and together, they’re more powerful than apart.

Let’s meet the all-star team.

1. ChatGPT (by OpenAI)

Best For:

Brainstorming
Writing & editing
Email drafts
Thought organization

ChatGPT is the most versatile AI tool for everyday writing tasks. It’s great at:

Writing emails, ad copy, blog intros, social captions
Rewriting content in different tones
Helping you brainstorm outlines or campaign themes
Acting like a thinking partner or “sounding board”

What it’s not great at:

Live research or fact-checking
Designing or sourcing visuals
Extremely long documents (past its context limit)

Use ChatGPT when you want help expressing or organizing ideas—especially if the source material is already known or provided.

2. Perplexity AI

Best For:

Real-time research
Answering complex questions
Summarizing public sources

Perplexity feels like if Google and ChatGPT had a baby—an AI that can browse the web, cite sources, and summarize findings.

Use it to:

Validate facts
Find studies or statistics
Compare product or service options
Summarize long articles

Example Workflow:
Ask Perplexity:

“What are the most common objections to switching CRM platforms in B2B?”
Then copy the results into ChatGPT and ask:
“Turn this into a 3-part email series that overcomes these objections.”

Boom. AI synergy.

3. Claude (by Anthropic)

Best For:

Reading & summarizing long docs
Policy writing
Contracts, proposals, or technical docs
High-context interactions

Claude is like the “deep thinker” of the AI group. It can handle much longer context (up to 200k+ tokens depending on version) and is great at understanding nuance.

Use Claude for:

Processing large PDFs
Legal or HR-style writing
Developing detailed plans or proposals
Rewriting dense language in plain terms

Pair Claude with other bots when your content needs to pull from multiple docs or lengthy materials.

4. Gemini (by Google)

Best For:

AI inside Google Workspace
Smart summarizing
Google-native tasks

If your business runs on Gmail, Google Docs, Sheets, or Calendar—Gemini is your AI sidekick.

Use Gemini to:

Write or edit inside Google Docs
Analyze Google Sheets
Summarize emails or meetings
Suggest to-do’s from Calendar

Pro Tip:
Use Gemini to collect or summarize notes, then hand off to ChatGPT for tone-perfect client-ready copy.

5. Midjourney / DALL·E

Best For:

Visual content
Branding moodboards
Social graphics
Product concepting

Need images? Midjourney (or DALL·E) creates visuals from text prompts.

Use these tools for:

Branded illustrations
YouTube or social media thumbnails
Website design mockups
Visual metaphors to support your story

Note: Visual AIs need good prompting. Use ChatGPT to help write image prompts that generate higher-quality results.

AI Stacking: How to Combine These Tools for Business

Smart teams don’t pick one AI—they create a workflow stack.

Here’s how that might look:

Perplexity: Research your topic or audience
Claude: Digest any long reference material or policy docs
ChatGPT: Write and refine your content in your brand voice
Midjourney: Design visuals to match
Gemini: Plug output into Google Docs or presentations

This combo means:

You write faster
You strategize smarter
Your output is more polished
Your content is more aligned with your brand

But What If You Want It All in One Place?

This is where trained bots like Sandbots come in.

At Sandbox Media, we create Sandbots that:

Integrate with tools like ChatGPT or Claude
Understand your brand’s voice and goals
Use structured prompt stacks behind the scenes
Reduce back-and-forth and keep outputs consistent

Instead of switching tabs or retyping context, Sandbots bring your strategy and tools together.

What to Watch Out For When Stacking AIs

As powerful as this all sounds, stacking AIs still takes:

Clear task delegation
Clean handoffs between tools
Thoughtful prompting

Don’t throw all your data into one bot and hope for magic.
Treat it like a workflow—with each tool playing a role.

Final Thoughts: Build Your AI Dream Team

You don’t need to use every AI under the sun.
But you should know what each does best—and how they complement one another.

So next time you’re stuck using ChatGPT for everything, stop and ask:

“Would Claude be better for this?”
“Should I get a research draft from Perplexity first?”
“Can Midjourney help visualize this?”
“Would Gemini save time prepping it for the team?”The smartest teams don’t rely on one tool.
They build their AI stack—and win with it.