Your logo is most likely the most memorable asset you have. Your logo should convey who you are, be memorable and versatile to use both online and offline.
Just as images tell a 1,000 words, your brand colors go beyond the words you use on your About Page. People react to colors and that’s an opportunity for you to build an emotional
Fonts are everywhere. From documents to spreadsheets, to TV ads and banners on the side of a building… choose the right fonts that are versatile and age gracefully (hint: timeless!)