Search engine optimization

Get found on google first Before losing a visit to a competitor Internet users are impatient beings that rely on information and referrals to be served up to them on a platter by a search engines. Understand how your customers are using search and ensure you’re visible where they’re looking.

NOT SHOWING UP HIGH ENOUGH (OR AT ALL) FOR SEARCH TERMS YOU KNOW YOUR CUSTOMERS ARE SEARCHING ON GOOGLE?

We use specialized tools to see what search terms your customers and prospects are using when they’re seeking out a product or service. We combine that knowledge with carefully-crafted customer profiles of your ideal clients. This allows us to adjust our content and on-page SEO strategy to ensure your content and website work together to get Google’s attention, which will grab your customer’s attention.

NEED HELP FIGURING OUT IF YOU’RE GETTING THE MOST OUT OF GOOGLE SEARCHES?

Do the Research Our tools give us amazing insight into how your customers are using search engines when they're looking for you. We take into account their intentions, context, amount of effort or difficulty to rank for a search term and potential ROI when we're putting together a search strategy specifically designed for you and your business. Understand the User Your target market uses a specific methodology when they use search engines to find businesses like yours. We take the time to understand that methodology to ensure the keywords and context we are targeting will attract relevant people to the site. The Right Approach There are many ways to build awareness and credibility with search engines. As with everything else, each method has it's pros and cons... we'll review the best method. Some of the more common methods include optimizing your site content and images, content marketing (on and off your site), guest blogging and partnering with other sites to build inbound links. We'll figure out the best approach so you have the chance to put your best foot forward. LET'S TALK How we do search How We Do Search Keep Scrolling

Avoiding Losing Retail Customers To Competitors As Economies Re-Open

If you don’t do this, you’re risking losing that customer and them going to a competitor because that competitor is giving them the reassurance and the information that they need to go ahead and buy whatever they’re looking to purchase. Hey everyone, as things open up and more retail businesses are allowed to open and operate, it’s important for you to properly educate and inform your customers on what’s going … Read More

Do Better With Email Marketing By Avoiding These Mistakes

I’m seeing all sorts of email marketing campaigns circulating.  Some good, some could use some help.  Here’s some tips based on what we’re seeing. Today, I want to talk about some of the email campaigns I’m seeing going from some businesses and offer some perspective and some suggestions on how you can do better with email right now in light of what’s going on in the world. They look like … Read More

Free Email Marketing Now Available For Your Shopify Online Store

If you have an eCommerce store and have been looking to start using email marketing to boost sales, here’s an opportunity! Shopify store owners can use Shopify Email for free til October 1st. If you’re selling online using Shopify, then Shopify has some great news for you. Shopify just rolled out Shopify Email for free across their platform for everyone that’s using Shopify right now for their online store. This … Read More

Maintain Customer Confidence By Communicating Thru Your Website

Use your website to keep your clients updated and confident about the future Maintaining confidence with our clients. That is probably, for most of us, the number one priority in our businesses right now. I want to talk about how you can communicate with your customers through your website to help maintain that confidence in these uncertain times. You have different types of people that you work with, and they’re … Read More

Review What You’re Saying With Your Marketing Automations In Light of COVID-19

If you’re using any form of automated messages going out to your clients and prospects, it’s vital that you review these messages in light of the COVID-19 pandemic to avoid a potential PR nightmare. Hey everyone, today’s post is for those that are using some form of marketing automation in their digital marketing strategy to help them communicate better with their prospects and clients. This is especially for those that … Read More

Reassure Your Clients with a Good Communication Strategy

Communication is Crucial During this COVID-19 Crisis to Instill Confidence and Reassure Your Clients As They Face Information Overload, Flow of Misinformation & Fear.  Here’s an example of what a B2C and B2C Business can do. People are ConfusedI’m speaking to some of my clients, a lot of the challenges that they’re facing right now when with their customers and other stakeholders stems around confusion and lack of information. They’re getting mixed messages from … Read More

LET’S TALK SEARCH & WHAT YOU NEED TO DO


Are you committed to following our proven process to develop and execute a Digital Strategy that’s going to wow your clients, prospects and sales team? Let’s do this!