Reputation management

People don’t forget! Manage what’s being Said online about you With endless opportunities for people to share their stories, it’s not surprising that brands need to stay on top of what’s being said about their brand. While you can’t stop people from sharing their experiences, you can definetly manage how you respond and steer the story in the right direction.

NOT SURE HOW TO TELL THE WORLD YOUR STORY?

WE’VE GOT YOU COVERED.

We can help you develop a consistent brand strategy across the Internet. With so many websites and platforms hosting your brand, it’s important to maintain consistency across the board.

Most people will run into your branding tens of times before reaching out to you. Your reputation and credibility demand that you build and maintain an image that reflects your company culture, values and story.

BUILD AN ONLINE REPUTATION THAT’S STRONG & CREDIBLE

LET’S SET UP A MEETING
  • Ask Reviews
    Your customers are reading reviews before they reach out to you. Make sure they leave a review after they work with you, telling the world how amazing you are!
  • Listen to the Conversation
    Have a strategy in place to respond to customer reviews, good and bad. Even bad reviews are an opportunity to tell your side, maybe even apologize and ask for fogiveness!
  • Respond Appropriately
    A strategy to respond to negative reviews can mean the difference between turning a negative experience around vs. a negative review going viral.

Earn Respect A brand with a solid reputation and respect can weather the storm of a bad review better than one with little or no online presence and credibility. Position yourself so that you're the trusted perspective when you're sharing your side. People Are Talking Unlike before when companies were selling to a passive audience, customers today have multiple platforms to share their experiences, both positive and negative. The ease of which to share a negative experience and vent frustrations requires that we have an effective strategy to respond. Be Quick. Be Humble. Your response strategy includes active monitoring of major outlets where your customers gather. A well-planned canned response strategy can mean the difference between asking for humble forgiveness or starting an online feud fueled by egos, that could go viral and be difficult to overcome. LET'S TALK The key to Reputation Management The key to Reputation Management Keep Scrolling

REPUTATION MANAGEMENT TIPS

Avoiding Losing Retail Customers To Competitors As Economies Re-Open

If you don’t do this, you’re risking losing that customer and them going to a competitor because that competitor is giving them the reassurance and the information that they need to go ahead and buy whatever they’re looking to purchase. Hey everyone, as things open up and more retail businesses are allowed to open and operate, it’s important for you to properly educate and inform your customers on what’s going … Read More

Do Better With Email Marketing By Avoiding These Mistakes

I’m seeing all sorts of email marketing campaigns circulating.  Some good, some could use some help.  Here’s some tips based on what we’re seeing. Today, I want to talk about some of the email campaigns I’m seeing going from some businesses and offer some perspective and some suggestions on how you can do better with email right now in light of what’s going on in the world. They look like … Read More

Free Email Marketing Now Available For Your Shopify Online Store

If you have an eCommerce store and have been looking to start using email marketing to boost sales, here’s an opportunity! Shopify store owners can use Shopify Email for free til October 1st. If you’re selling online using Shopify, then Shopify has some great news for you. Shopify just rolled out Shopify Email for free across their platform for everyone that’s using Shopify right now for their online store. This … Read More

Maintain Customer Confidence By Communicating Thru Your Website

Use your website to keep your clients updated and confident about the future Maintaining confidence with our clients. That is probably, for most of us, the number one priority in our businesses right now. I want to talk about how you can communicate with your customers through your website to help maintain that confidence in these uncertain times. You have different types of people that you work with, and they’re … Read More

Review What You’re Saying With Your Marketing Automations In Light of COVID-19

If you’re using any form of automated messages going out to your clients and prospects, it’s vital that you review these messages in light of the COVID-19 pandemic to avoid a potential PR nightmare. Hey everyone, today’s post is for those that are using some form of marketing automation in their digital marketing strategy to help them communicate better with their prospects and clients. This is especially for those that … Read More

Reassure Your Clients with a Good Communication Strategy

Communication is Crucial During this COVID-19 Crisis to Instill Confidence and Reassure Your Clients As They Face Information Overload, Flow of Misinformation & Fear.  Here’s an example of what a B2C and B2C Business can do. People are ConfusedI’m speaking to some of my clients, a lot of the challenges that they’re facing right now when with their customers and other stakeholders stems around confusion and lack of information. They’re getting mixed messages from … Read More

LET’S BUILD A PROCESS AROUND REPUTATION MANAGEMENT

We want to hear all about your company, your history and what makes you special. Let’s come up with a way to make that story stand up strong online.