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Digital Marketing Blog

Digital Marketing Moment

Leverage the latest in digital marketing techniques to scale your business.

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What if there was a way that your ads could target people that are actually interested in your product category before they even hit your website? Well today I want to talk to you about some ways that you can do that. It all…
Through their algorithms and, and cookies and whatnot, these search engines and social media channels are now able to figure out whether someone has the intent to purchase something based on how they interact with their platforms or their websites. For example, let’s say…
As of January 2020, 59% of the world’s population is active online. It’s growing harder and harder to ignore that our world practically revolves around technology in one or another. Brands also have to face this fact daily as they develop marketing campaigns. It’s obvious that…
automated marketing solutions
Are you wondering how digital marketing automation can work for you? Here are the top ten automated marketing solutions for 2020 and beyond! Marketing is a crucial part of your business. Yet as consumer behavior changes, more time may be required to study them…
Facebook Ad Targeting Tips
If you’re not taking advantage of the marketing power of social media, you’re missing out. Learn why you need a social media presence for your business. Social media has handed companies a perfect way to connect with their audience on a silver platter. Where…
User permissions and how you can secure your website to make sure nothing goes wrong, such as anything unexpected from happening. That could be from an employee going in somewhere where they shouldn’t be or a malicious user exploiting a vulnerability to try to…
Today I want to talk about Unique Value Propositions and share a couple of pointers to help you all formulate that Unique Value Proposition. One of the questions that gets people stumbling most often when we’re having our initial meetings is just that –…
content marketing ideas
High-quality content is necessary, but you also must know how to use it. Check out these content marketing ideas that are sure to lead to conversions. Did you know that there are more than 1 million small and medium businesses in Canada? Because of this, you’re…
best colour combos
Picking the wrong colours for your website can make your visitors click off the page in no time. Learn how to choose the best colour combos for your brand! As your business prepares to develop its website, you’re taking the design process seriously. You…
There are over 4 billion websites. You’ve put in so much time, effort, and money in to make yours stand out. But now the question is, how do you make the website work for you? You need a digital media strategy. Keep reading to learn all…
SEO Search Engine Optimization Business Marketing
If you’re thinking about trying to craft an SEO strategy on your own, you may want to reconsider. Learn why hiring professional SEO services is better. In the U.S., 91% of internet users will at least search for something online. Therefore, the search traffic is where…
One of the best ways to grow your business and grow your online sales is with awesome, positive customer reviews. You know a lot of people, most people out there, before they’re about to make a purchase, they’re going to try to learn a…
facebook ad targeting tips
When you post ads on social media, it’s essential that you target them to the right people. Learn nine Facebook ad targeting tips for higher conversions. Online advertising can be difficult with little return on investment if done incorrectly. There was a time when…
When I meet with clients and we start talking about marketing, a reaction I see quite often when they walk into the conversation is an expectation of “Oh crap, this is going to cost a fortune! What are we going to do ? And…