Website Design Archives - Page 2 of 3

Get Found: The Business Benefits of Professional SEO Services

SEO Search Engine Optimization Business Marketing

January 27, 2020

- Customer Experience, Design, Digital Marketing Strategy, SEO, Website Design

If you’re thinking about trying to craft an SEO strategy on your own, you may want to reconsider. Learn why hiring professional SEO services is better. In the U.S., 91% of internet users will at least search for something online. Therefore, the search traffic is where…

9 Facebook Ad Targeting Tips That’ll Increase Your Conversions

January 13, 2020

- Branding, Customer Experience, Digital Marketing Strategy, Social Media, Social Media Advertising, Social Media Campaigns, Website Design

When you post ads on social media, it’s essential that you target them to the right people. Learn nine Facebook ad targeting tips for higher conversions. Online advertising can be difficult with little return on investment if done incorrectly. There was a time when…

Google Planning on Showing a Badge Beside Slow Websites

November 19, 2019

- Customer Experience, Landing Pages, SEO, Website Design

Google is expected to roll out a series of warnings for users when they’re about to load a slow website! Got a slow website? Google is thinking about telling your customers all about it! Sometime last week, Google put some news out saying they’re…

A Slow Website Can Lead to higher Ad Costs + Frustrated Users

November 1, 2019

- Google Ads, Website Design

Website load times aren’t always a priority. They need to be when you consider potential lost sales from a poor user experience and higher advertising costs! Did you know that a slow website can actually cost you money? Whether it’s lost income from ads,…

Choosing the Right Keywords to Optimize Web Content Marketing

October 15, 2019

- SEO, Website Design

Avoid these common mistakes when you’re researching which keywords you want to optimize your website and content marketing. If you’re trying to figure out or are planning to figure out what kind of keywords you want to optimize your website for, this post is…

Common Reasons Why People Don’t Check Out When They Shop Online

October 11, 2019

- E-Commerce, Website Design

You’d be surprised how the simplest little things can deter people from completing an online purchase. Watch to see what the most common reasons are and how you can respond. Are you trying to figure out why people aren’t checking out on your online…

Avoid Costly Mistakes – Test Your Online Ads Often

August 21, 2019

- Google Ads, Landing Pages, Website Design

Regularly testing your online ads can help catch mistakes before they end up wasting your marketing budget and damaging your reputation. When is the last time you clicked on one of your ads on Google? Or one of the ads you’re running on Facebook…

Google’s Site Diversity Update and How It Affects Your Business

July 4, 2019

- SEO, Website Design

Google implemented an update to their search results in June called the “Site Diversity Update”. Let’s talk about how it affects your business. Google announced their new Site Diversity change, impacting the Google Search platform. In June, Google rolled out 2 major updates. Let’s…

Why Your Website Needs Google Search Console

June 25, 2019

- SEO, Website Design

Often overlooked, Google Search Console provides valuable insights on factors that affect your position on Google Search. Watch and see how it can help you get the most out of your website. Google Search Console. One of the most overlooked items when people launch…

Using Google Analytics Audiences to Improve Conversion Rates

April 18, 2019

- Conversions, Report & Analytics, Website Design

Learning how different types of website visitors interact with your website using Google Analytics Audiences provides great insights on behaviour and opportunities to improve your conversion rates. Audiences and Google Analytics. Are you using this powerful feature in Google Analytics? This feature allows you to…

Marketing Your Online Store During the Holidays

November 12, 2018

- Digital Marketing Strategy, E-Commerce, Email Marketing, Marketing Automation, Website Design

We’ve got Black Friday coming up, we’ve got the holiday season coming up and if you’ve got an e-commerce store, you’ve got to figure out a way to get your brand in front of your customers. This is the time of the year you…

Top 5 Home Builder Website Design Tips

October 24, 2018

- Customer Experience, Design, Digital Marketing Strategy, Website Design

81% of your future clients will use some form of online research before contacting your business. As a result, your website needs to be client ready and worthy of your brand. You spend all day helping make clients’ visions a reality, now it’s time…

Landing Pages vs. Web Pages…What’s the difference?

October 16, 2018

- Landing Pages, Website Design

A common question I field is what is a landing page, and why do I need one? What makes it different from other pages on my website? Let’s talk about landing pages! Typically, a website is structured with a homepage which provides an overview of…

3 Reasons Why Every Home Builder Needs a Website

October 9, 2018

- Customer Experience, Design, Digital Marketing Strategy, Website Design

If you’re a home builder without a website, then you’re seriously losing out. Read on to learn why every home builder needs a website. A whopping 85% of consumers today find their local businesses through the internet. Are you okay with reaching just 15% of your…

Avoid False Alarms When Reviewing Website Metrics

October 3, 2018

- Landing Pages, Report & Analytics, Website Design

Today, I want to talk to you about a few legacy benchmarks that you may have seen in your monthly reports from Google Analytics and why those metrics may not be that important for your business. Bounce Rates Let’s start with bounce rates. Now,…

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